2014/15 prospectus and summer campaign for Harrow College
Harrow College is a large FE college in West London, with some 10,000 students. There prospectus is still their main selling tool, and it was designed to be eye-catching to the target age group (15-17) as well as appealing to parents. The Summer advertising campaign is the colleges biggest recruitment drive and utilises bus, train and road side advertising, as well as press, web and social media.



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